WALMART  | ICED MEDIA |  ART DIRECTION

Over the course of a year, I partnered with Walmart to develop monthly content for their Tips & Ideas page on Walmart.com. Working a month in advance, I collaborated with Iced Media’s in-house copywriter to concept seasonal themes and create photo and video direction that aligned with key moments throughout the year. I art directed and prop styled each shoot, producing visually engaging content designed to inspire shoppers and enhance the online experience.